Blog

2021 Pollies: Prosper Group Wins Third Straight Best Republican Fundraising Award

Topics: Pollie Awards, Small-Dollar Fundraising, Fundraising, Awards

AAPC Recognizes Small Dollar Fundraising Achievements for Elise Stefanik Campaign

In 2021 The Prosper Group, a proud member of the American Association of Political Consultants, was honored to be nominated for four Pollie Awards.

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Reed Awards

The Prosper Group Wins 3 Reed Awards for Online Targeting

Topics: Reed Awards, Awards, Daniel Cameron, Justin Holland, Josh Berkowitz
The Prosper Group

INDIANAPOLIS, IN – The Prosper Group announced today that it led the pack in online advertising at the 2020 Reed Awards, bringing home top honors in three categories. 

The Reed Awards are hosted by Campaigns & Elections, named after the journal's founder Stanley Foster Reed. Along with the American Association of Political Consultants' Pollie Awards, the Reed Awards are considered the preeminent awards in the political communications and public affairs industries.

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Blog

Case Study: Building a Winning 360-Degree Digital Campaign in Top 2018 Governor’s Race

Topics: Brian Kemp, Advertising, Email Fundraising, Websites, Pollie Awards, Reed Awards, Small-Dollar Fundraising, Awards

Here at The Prosper Group, we are proud of the successful, award-winning digital campaign we designed and executed - in coordination with Georgia-based Parlay Marketing Partners - on behalf of the Kemp for Governor campaign in the 2018 election cycle.

We were hired early on in the race, and the going was not always easy.

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Blog

How to Take a Winning TV Message to Digital (And Win!)

Topics: Pollie Awards, Design, Advertising, Brian Kemp, Awards

The political advertising landscape has changed dramatically in recent years, these days often seeming to evolve on a daily basis. Demographics are constantly shifting, as are audience media preferences and attention spans.

There was once a (primitive) time when TV reigned supreme. It was also time during which it was difficult to track the effectiveness of ad buys, and the proposition of advertising was incredibly expensive - putting it out of the reach of many campaigns.

Things have changed drastically with rise of digital advertising.

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Blog

‘SEARCH’ing for How to Win? We’ve Got You Covered!

Topics: Pollie Awards, Search Engine Marketing, Ted Cruz, Awards

What if we told you that in addition to getting key information in front of voters, you could actually make money running search ads?

We know - it sounds too good to be true.

But that’s exactly what we did for the Ted Cruz for the Senate campaign in 2018, and we want to put that experience to work for you!

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Blog

Websites Are the Digital Hub for Campaigns - and Ours Win Awards!

Topics: Pollie Awards, Websites, Will Hurd, Branding, Awards

For a lot of voters, the most contact they will ever have with a candidate for public office will be his or her campaign website.

It is where concerned citizens go to learn about where a candidate stands on the issues, where activists go to sign up to volunteer, where supporters will to go contribute, and where voters often ultimately go to figure out when and where to cast their ballots.

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Blog

Sounding the Alarm to Win a Bronze “Pollie” for Best Use of Email

Topics: Pollie Awards, Email Fundraising, Ted Cruz, Small-Dollar Fundraising, Awards

If you’re looking for a GOP digital agency who has demonstrated its ability to create compelling email copy tailored for the success for your campaign - and not just cookie cutter content that looks like what every other campaign is sending to your inbox - you’re in luck!

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