Growing Up Digital - 6 Things that have changed since 2007
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I was recently asked a great question. What has changed about the business of digital for Republican campaigns since we started our firm in 2006? After some thought, I came up with six things that I think are different:1. It used to be that no one wanted us. Now everyone wants to BE us...
#SOTU by the Numbers
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With the rise of social media and the “second screen” trend, the State of the Union is not simply a speech anymore. It’s a boon for online engagement and conversation. Here is a quick look at the top numbers for last night’s speech:
The Risks of Doing It On Your Own
If your online advertising needs rarely go beyond a few promoted posts on Facebook or a simple search campaign, then an in-house solution might make sense for you. You can assign the task to a subordinate and wish them luck.
