Email Marketing PDF Print E-mail

Don't wait for your supporters to return to your website. Pro-actively solicit contributions, tell them about volunteer opportunities, and get them involved. You can use email for fundraising, mobilizing volunteers, and winning votes. With Prosper Group, you’ll avoid sending boring, unprofessional, and ineffective emails. You'll also be able to survey, track and target email campaigns.

Lower, predictable costs

Our full service email marketing program locks in your costs so that you can predict and readily control your expenditures — and payments can be made monthly instead of lumped upfront. Furthermore, we eliminate the capital costs associated with licensing and deploying software and purchasing hardware which in turn will help you reduce ongoing salaries associated with managing an email system. The bottom line is we save you money.

Easy to work with

The key advantage of using The Prosper Group as your in-house email marketing partner is that we make email marketing simple. We help design your strategy, test and measure it and continually strive to help you achieve higher ROI and increased conversion metrics on each campaign. The Prosper Group wants to help your marketing team achieve higher results, starting today.

Reporting

Your campaign's email list is its greatest asset. To effectively utilize this resource without running the risk of exhausting it, marketers must understand the behavioral patterns of each respondent. Prosper's reporting and analytics tools help marketers to segment their lists based on customer preferences and behaviors, ensuring customer satisfaction.

Email marketing is the only marketing vehicle that provides marketers with the opportunity to analyze real-time data at the most granular levels. Having access to such information enables marketers to develop and deliver email campaigns specific to the interests and behaviors of their recipients resulting in higher click-throughs and conversion.

Capabilities:

  • Dynamic Content
  • Personalization
  • Segmenting
  • Voter Identification

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Testimonials

The flexibility of [Prosper Group's] Victory VoIP technology allowed us to deploy nearly 700 phones into 18 locations around the state in less than two days.  Our GOTV operation made an additional 250,000 live calls per day.

Mike Reynold, Deputy Campaign Manager, Bob McDonnell for Governor
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